About us

Ever since Kathy Williams was taught to hand stitch by her grandmother at seven years old she has felt an affinity with textiles. Fast forward 50 years and a lifetime obsession with colour, fibre and creativity has led Kathy to the evolution of slow fashion brand Because of Nature and ultimately the creation of The Elemental Collection - a 100% compostable, naturally dyed capsule range of contemporary Khadi clothing. 

At Because of Nature we have a passion for promoting circular fashion and have seen first-hand the impact sustainable practices can have on many people’s lives by promoting and facilitating women’s empowerment in rural India through ancient textile practices. To date 30% of all profits from Because of Nature have been fed into the development of The Happy Hands Project in India. We will continue to donate 30% of our profits with the expectation that once the women of the project have achieved a standard of skill relevant to running a slow fashion business they will be gifted the label.